Why small bets win big: the story of a cold call, a custom 1-800 number, and two decades of trust between GEICO and NASCAR.
Quiet Confidence: Oscar Piastri’s Playbook for Commercial Teams
The exact questions, scorecards, and frameworks Parallel used to choose Alonso over Lando - and how you can replicate their approach.
Why landing Fernando introduced new pressures and early roadblocks that Parallel had to solve.
Real frameworks, tools, and templates for reporting partnership results, direct from leading commercial teams.
Inside the messy realities of sports partnerships, straight from real operators.
Real strategies and inside stories for commercial leaders in sport, brand, and partnerships.
